You already know a plan is necessary for any successful business to grow and succeed. You may have shelved your business plan after the first year or two of operations. Now it’s time to shake the dust off of the original plan and think about business growth planning for the future of your business.
Where do you want to go and how do you want to get there?
Planning for your business’s growth is strategic in nature. You must consider your short term and long term goals while considering current trends, possible future trends, and the current state of your business. Keep these ideas in mind while planning your business’s growth:
Set specific goals. Whether it’s a specific increase in sales or a set amount of new vendor partners, think in terms of details. Setting a specific goal gives you a target to shoot for and helps you measure your success.
Retain and value the employees who value your company. The right employees are willing to put in the hard work to help you achieve your business goals. They are your most valuable asset.
Stay on top of trends within your industry. By educating yourself, you’ll be more likely to see what’s coming on the horizon that could affect your business giving you the opportunity to adjust.
Focus on your brand and authority as well as sales. Sales may be a necessary part of your business, but how your business is perceived helps you in the long-run.
Seek out changes that make sense for your business. Don’t change just for the sake of change, but don’t fear it, either. Allow your business to evolve over time.
Continue adding to your customer base, but do not forget past and current customers in the process. Repeat customers and the referrals they can bring will sustain your business so that you can achieve your business goals.
It’s not enough to know that you want your business to grow and change. You need to have a plan in place to handle growth and change.
Remember, running a business successfully does not need to be complicated. Keep it simple!
For more information on business analysis, business planning, and ways to grow your small business profitably, please check out our website. Follow us on Twitter @portalcfo
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Manny Skevofilax is a consultant and speaker that helps his clients successfully navigate the challenges of growing their businesses profitably. Since 2003, Manny helps businesses enhance their results by using his experience in strategic planning, financial statement analysis, operations, organizational development, and team-building. His consulting firm, PORTAL CFO Consulting, Inc., has attracted clients from diverse industries in the United States and abroad.
Manny can be reached at 410-808-3441 or via email at email@example.com.